Want to add a new product to your daily beauty routine?
Have you heard of face serums and would like to try one? Or the one you’re currently using doesn’t satisfy you anymore?
When it comes to cosmetics, you need to identify those best suited to your physical and aesthetic needs.
Which one to choose then?
Not all serums are the same, so you need to know what factors to consider when buying the most appropriate product for you.
Let’s find out together how to find the best serum for your face according to your needs among the wide range of products available on the market!
What is a facial serum?
To answer this question, you have to ask yourself another question: what is your skin type?
Indeed, there are products designed for oily or dry skin, and others designed especially for mature skin and offering a lifting effect.
Don’t just rely on the product description, but always check the ingredients!
Because INCI tells you the quality of the product and, thanks to the ingredients, you can also understand the main or secondary benefits that different serums can offer you.
Don’t worry. You won’t have to do chemical-scientific research. Just read our article and let yourself be guided to remember the most important information, so you can browse and finally select the best options for your face.
The Best Face Serum in India
Neutrogena Rapid Wrinkle Repair Serum
If you want a really effective product that doesn’t take too long to apply, this one might be the right one.
It only takes you a few seconds before bed to rejuvenate your complexion and replenish your skin. All you have to do is apply a drop of product to your face and neck before going to bed, and in a few weeks, you will already notice the first effects.
This product is particularly suitable for combating the first signs of aging of the skin and avoiding a worsening of the epidermis condition.
Ingredients include hyaluronic acid, a great ally against dryness and skin irregularities.
Olay Total Effects 7-In-1 Anti-Aging Serum
This serum provides deep and lasting hydration throughout the day without weighing down or greasing the skin.
Used morning and evening, after cleaning the skin and before the cream, it gives a toned, smooth and hydrated appearance to the skin throughout the day.
It is suitable for all people who cannot get a good level of skin hydration with the only use of a moisturizer or anti-aging or who must repeat the hydration routine during the day.
Like all Must products from this manufacturer, it contains grape water: a useful ingredient to moisturize and keep skin smooth and toned.
SkinCeuticals C E Ferulic Anti-Aging Serum
This serum is indicated for a skin treatment that begins to lose elasticity due to the hormonal changes that accompany aging.
It can be quietly left on the face all night. It is advisable to apply it in the morning and evening before bed, following its usual cleaning routine, to increase the benefits of constant use.
This product’s texture is light, silky and fluid, and can offer intense hydration, elasticity, and firmness throughout the day without weighing down the skin.
This product’s delicate fragrance is a refreshing blend of floral and marine aromas that will allow you to approach the day with an additional beauty ally.
BioEffect Anti-Aging Serum
This moisturizing serum ensures obvious and lasting results thanks to the beneficial effects resulting from the use of hyaluronic acid.
Hyaluronic acid is extremely effective at optimally moisturizing the epidermis, so it is one of the key ingredients to create an effective and quality serum.
Constant use of this product will give your face a more hydrated, toned and smoother look without weighing or over-polishing your skin.
The ideal is to use it after a thorough cleaning and associate it with a daily hydration routine adapted to your skin type.
After applying the product, you can do your usual hydration procedure and your routine makeup.
Biotique Bio Dandelion Ageless Lightening Serum
If you need to keep your skin young and well hydrated throughout the day, this serum is perfect for you.
It can be a great ally if you want to keep your skin toned, hydrated and elastic longer.
With the ability to adjust the doser, you will be able to use only the amount of product you need, which will prevent you from over-eating the skin or wasting the product.
It can be used on both mature and young skins that need to be intensely hydrated.
Among the ingredients that make this serum effective is a blend of 20 natural oils known for their anti-aging properties.
Ole Henriksen Truth Serum
This cosmetic product is beneficial in case you need to revitalize your complexion. Indeed, this product is specially designed to combat the greyness caused by excessive stress and give the skin pink, youthful, toned and revitalized appearance.
It can be applied directly to the skin as soon as it is cleaned or mixed with your choice’s day cream.
Those who think they have a dull complexion and need atoning, moisturizing and firming treatment will notice the beneficial effects of this product in just 4 weeks.
80% of the ingredients that make up this cosmetic product are of natural origin; Among them is a concentrated vitamin C that can even out irregularities in the skin’s texture and revitalizes the complexion.
Lakme Absolute Skin Gloss Reflection Serumz
This product protects against dryness, provides hydration, and invigorates the skin throughout the day without harming the environment or animals.
It can be used in the morning and evening, after performing your daily cleaning routine.
After applying the cosmetic product, you can use cream if you want to amplify its moisturizing effects.
Using this product regularly, you can give your complexion a more toned, uniform and hydrated appearance.
To make this cosmetic product, the use of eco-sustainable materials has been preferred: both ingredients and packaging have been chosen while preserving and respecting the natural environment.
Forest Essentials Activating Serum Rasa
This cosmetic product is ideal if you want to keep your skin hydrated and fresh throughout the day.
It is a treatment that will keep your skin firm, hydrated and elastic for as long as possible and will combat the signs left by stress and time.
It can be considered an excellent ally for anyone who wants to combat facial imperfections and treat their texture.
To work best, this cosmetic product exploits hyaluronic acid and vitamin C properties, two widespread components in the best anti-aging cosmetics, because they promote hydration and improve skin uniformity effectively and in a short time.
The Ordinary Niacinamide 10% + Zinc 1% Serum
This product’s cosmetic treatment is effective and especially suitable if you need to rejuvenate your complexion.
This product promises to make the skin look younger, toned, and brighter thanks to deep hydration, which does not swell and do not grease the face.
Ideally, it should be used at least twice a day, after daily skincare; Not being a very fatty product, it is advisable to use a moisturizer or anti-ageing in case of mixed or normal skin.
Its effectiveness is determined by the combination of hyaluronic acid, thermal water and vegetable mannose, a derivative of birch bark.
Lakme Absolute Argan Oil Radiance Overnight Oil-in-Serum
If you are looking for a product that can give first results quickly and that can guarantee its beneficial effects over a long time, this cosmetic product is for you.
This article can give your skin optimal homogeneity, hydration and protection throughout the day.
It can also be used to eliminate typical neck wrinkles that appear after prolonged use of computers and smartphones.
To make the most of it, it would be good to apply a few drops of product to the face, neck and décolleté.
L’Oréal Revitalift Laser X3 Face Anti-Wrinkle Serum
The use of this product effectively fights against skin defects that appear with age.
Constant treatment with this cosmetic reduces wrinkles, densify and smoothes the skin while moisturizing it thoroughly.
It can be used twice a day after thoroughly cleaning the skin.
This product contains hyaluronic acid to ensure deep and intense hydration combined with the beneficial effects guaranteed by Pro Xylene capable of reshaping the fabric architecture and reducing the number of wrinkles, and improving the grain of the time clearly and effectively.
The Body Shop Drops of Light Brightening Serum
This product combines the intense and moisturizing properties of hyaluronic acid with a blend of natural ingredients capable of acting in a targeted and effective way on the signs of aging.
The anti-aging effect comes from the winning combination of vitamins and plant-based elements useful to combat blemishes and to strengthen the moisturizing properties of hyaluronic acid.
It is the ideal product for those who want to delay or combat the signs of ageing quickly and effectively. Apply it to clean, dry skin, then apply day cream or night cream.
It has very beneficial herbs such as aloe vera gel, spirulina extracts, rose water, and rosemary to completely nourish the epidermis.
Lotus Herbals White Glow Serum
To combat and prevent imperfections due to the passage of years, this product is, without a doubt, the perfect beauty ally.
Thanks to the action of hyaluronic acid and extracts from plants of biological origin, it nourishes the skin. It fights wrinkles and imperfections without grease and without the help of alcohol, silicones and parabens, which could have harmful effects on the derm.
This product stimulates collagen production and protects the skin from harmful free radicals, giving it a more toned and radiant appearance.
To achieve a visible and lasting result, use a few drops of product on the face, neck and décolleté every day or every other day.
Benefits of Face Serum
The perfect beauty routine?
Cleaning, hydration and tonic are the basis, but it is advisable to use other cosmetic products and treatments, as long as they are valid, to obtain more obvious results.
Exfoliators, masks, day and night creams.
But is it essential to add serums as well?
Well, if your skin is perfect, you may need nothing, but if you don’t get a chance to be part of that tiny percentage, you’ll have to resort to everything the market can offer.
In our opinion, it is worth using some products, even if you are lucky enough to have naturally perfect skin, because time passes for all, alas, and a good beauty routine can prevent the signs of aging.
Serums are lotion gels that contain ingredients suitable for different skin types.
The amount, or rather the concentration of the active ingredients, is greater than that of the creams, so they are excellent to apply directly to clean skin.
The effect is wonderful: the epidermis is fresh and neat and, with constant and correct use, even the problems you are trying to fight to tend to disappear.
Types of Face serum
As we have already mentioned, there are serums designed for the needs of each skin type.
The benefits may, therefore, be different depending on the type of product you choose.
On the packaging or in the product description in the case of online shops, you will usually find the label indicating the type of skin to which the product is intended, which can already help you in your choice.
Let’s look at the most common formulas on the market.
Against free radicals
What are free radicals?
These are unstable atoms or molecules to which, to put it simply, a part is missing.
Finding themselves without this part, they try to steal it from other atoms, making them unstable too!
This causes a chain reaction that causes damage to cellular structures.
Our bodies automatically produce free radicals in certain situations, and, as we are perfect machines, the body itself knows how to put in place measures to destroy free radicals.
The problem lies in external agents: pollution, smoke, alcohol, drugs, stress, UV rays, substances and additives in food.
You can eat healthily, quit smoking, do not drink alcohol, use sunscreen, … but against pollution, there’s not much you can do.
The effect of free radicals results in premature aging and hyperpigmentation.
Antioxidants such as pomegranate and vitamin E are excellent for fighting them.
Free radical products are therefore suitable for everyone.
Small and large wrinkles: over time, the skin loses its elasticity. This is why there is also collagen serum, which helps to strengthen the skin and reduce wrinkles.
An excellent ingredient for this type of product is vitamin C, which improves collagen production and slows down the aging process.
They usually contain green aloe and tea tree, which soothe the derm in sunburn and bring benefits in the daily routine, reducing redness and irritation.
They are ideal for dry skin.
Argan oil, hyaluronic acid and cynorrhodon oil: are the essential ingredients of moisturizing serums.
They act deeply and leave the skin fresh all day, making it soft.
Remember that hydration is also useful for those with oily skin: hydration is due to water in the derm, while oily skin is due to oily substances.
In the field of anti-acne, we find salicylic acid, which has an excellent performance on oily and acne-prone skin.
It gently eliminates excess sebum!
If you think you have more problems to solve, you can use two different serums, perhaps by alternating them.
It is best to check that there are no iterations between the two products, first testing a small dose on your wrist.
When to apply the face serum?
The ideal is to apply it twice a day.
Add it to your morning routine; it won’t take you long as it absorbs quickly.
Wash and tone the skin well, apply it, then switch to other creams and possibly make-up.
In the evening, you can remove your make-up, cleanse the skin and move on to the second application of the day, followed by a moisturizer.
For the application, it is advisable to use two fingers: putting the product all over the hand would result in a great waste of the “magic” substance.
How to choose the best face serum
1. Check the ingredients
We have seen how different serums may contain different ingredients depending on the type of skin for which they were designed.
Let’s take a look at the main ones in detail.
- Hyaluronic acid
The famous miracle product: Who hasn’t heard of him at least once?
Its popularity comes from its moisturizing effects, combined with an improvement in the epidermis’ consistency, for soft and soft skin.
- Rosehip oil
It contains antioxidants and essential fatty acids that provide hydration, reduce small wrinkles and is also anti-stains.
- Tea tree oil
This natural ingredient fights acne-causing bacteria that develop due to makeup residues, dirt and excessive sebum production.
Tea tree oil gently cleanses and prevents pimples and acne.
This pigment improves hydration, helping the epidermis to retain the necessary amount of water.
It also has soothing and anti-aging properties, which help reduce wrinkles.
Have you ever heard of it?
Perhaps because it is better known as vitamin B3.
It enhances and restores the skin’s natural texture and appearance, providing anti-aging benefits and giving the epidermis a youthful, smooth and silky appearance.
- Salicylic acid
Often contained in anti-acne cosmetics, it unblocks pores and erases impurities thanks to its exfoliating effect.
Its function is prevention.
- Snail have
In recent years, the use of snail drool has increased.
The benefits are many: moisturizing, healing, soothing, regenerating, anti-wrinkle and effective against acne spots and signs.
- Glycolic acid
It is an acid with exfoliating properties, excellent for renewing the skin by making it more compact and brighter.
It can be used on different skin types, except sensitive skin.
- Jojoba oil
It is a conditioner that prevents dehydration and controls excessive sebum production.
Excellent for oily, mixed and impure skin and dry skin, which will retain the water necessary for good hydration.
Jojoba oil is also suitable for sensitive skin and is used in various types of cosmetics.
2. Know your skin type
What do you have to do? It’s obvious: understand what your skin type is!
How’s your skin? Fat? Dry? Sensitive? Mixed?
You probably have several things you want to work on. For example, you may have oily skin, and at the same time, you want an anti-aging product!
Or you have dry skin that produces excessive sebum.
In this case, the list we’ve compiled of the different ingredients will be helpful, which will help you find a solution with everything you need.
Many products contain several active ingredients, even if only the main one is highlighted and indicated on the packaging.
3. Consider the brand
The brand can be synonymous with quality, but not always.
In fact, some high-profile brands don’t exactly have an optimal INCI.
Simultaneously, you can opt for a cheaper product that indicates a more qualitative INCI, which is why it’s essential to know how to read the label.
Sometimes there are perfect products at low prices! The important thing is to know how to evaluate the INCI.
Remember that the ingredients are written in the present quantity, so the first one you read is present in larger quantities than the last of the list.
If you have problems because of your sensitive skin, it is best to avoid cheap products and directly target something specific, and even better if it is natural.
4. Check for reviews
Where to buy it? In a pharmacy, at a herbalist’s, in perfumery, in a well-stocked supermarket, or online?
Before you start your search, also check user reviews.
Warning: some users, unfortunately, leave negative reviews just because they bought a serum that does not match their case or had delivery problems when shopping online.
Don’t stop at the number of stars, but read the reasons for the criticisms carefully.
Face serums should be applied twice a day to clean skin.
Here we are at the end.
Are you ready to search for the perfect face serum?
Just evaluate your skin type and start browsing the different products available.
Once you’ve chosen only those with the properties that fit your situation, you can start assessing the different brands’ quality.
Once you’ve chosen the serums that are right for you, you can finally make the final choice, helping you criticize or choosing a brand you like.
When assessing the cost, also remember to consider the amount of serum in the package!
Questions our Readers Asked
Do serums do good to the face?
It depends… If you use quality products that are suitable for your skin type, you can get great benefits! You should also use them properly and combine them with other products such as moisturizers if necessary.
Why is the serum used for the face?
Because it contains a higher concentration of active ingredients (e.g., hyaluronic acid and vitamin C) than other conventional moisturizers, the face is the part of the body that needs more care. It is in constant contact with air, UV rays and, unfortunately, pollution.
How to properly apply a face serum?
First, you need to wash your face, then apply a few drops of serum, and finally, use a moisturizer. Serums should be applied directly to clean skin as they are designed to penetrate deep into the skin and are ideal for combating or preventing specific problems such as dry skin, acne, wrinkles.
Should I use both a serum and a moisturizer?
Yes, these are products with different functions, so one does not exclude the other’s use. Serums should be applied to clean skin, followed by the use of moisturizer or sunscreen. The ideal is to use both: serums can enhance the effects of other creams.
At what age should I start using the face serum?
In addition to anti-aging versions designed for mature skin, other serums can be used as early as 20.